Rich Southard, Owner
Rich Southard brings 25 years of management experience to Home Instead Senior Care. He chose to join the Home Instead team because he wants to develop the talent of CAREGivers to make a difference in seniors' lives. Working with clients and their families, he and the Home Instead Whittier team want to provide care consultations to ensure the best lives for our clients.
Rich earned his bachelor's in International Politics from Georgetown University. He then received his J.D. from Southern Methodist University and passed the bar exam in Texas. Rich offers experience leading sales, sales operations, finance and strategic planning efforts for a variety of companies from start-ups to Fortune 500s. He led efforts to develop cellular phone companies in several countries in Latin America, working in both Spanish and Portuguese, including two years as an expatriate in Venezuela.
Growing up, Rich spent a lot of time with his great-grandmother playing cards and Scrabble. A broken hip limited her mobility and meant that a family member always had to provide care for her. Soon after Rich graduated, his father suffered a stroke and Rich was able to return to Illinois to care for his dad through six months of occupational and physical therapy until he could live on his own. These experiences made him sensitive to how a senior's needs affect the whole family and not just the individual. When the opportunity with Home Instead Senior Care arose, Rich recognized that the values and guiding principals were those he shared and so he pursued the chance to lead this business that has been an important part of the Whittier-Santa Fe Springs-Norwalk communities for 15 years.